Marketing
Facebook Audience Migration
Devon · with Marie · Aug 3 → Oct 12
Blocked
Intended outcome
Move audience attention from older or secondary Facebook properties toward the primary professional Facebook page.
Why it matters: Attention is split across old pages, so the professional page looks smaller than the real audience.
Success looks like: 60% of engagement happening on the primary page within one quarter.
Progress25%
1 of 4 milestones complete
Last activity Sep 9
Next Action
Get admin access to the legacy page
Devon · due Sep 11 · Waiting
Milestones
The path from here to the outcome
Audience auditAug 18
Admin access securedSep 11
Legacy pages mergedSep 29
Audience notifiedOct 9
Audience auditDevon
Admin access securedDevon
Legacy pages mergedDevon
Audience notifiedMarie
Tasks
2 open · 0 done
Get Facebook admin access to the legacy page
Devon6 days overdueHighWaiting
Waiting on External Contact — Admin rights transferred from the former agency
Blocked — Former agency still holds the only admin account
Draft the audience migration announcement
MarieSep 29Normal
Context & Background
Standing context for this project — what the team should know before working on it.
Reference links live in Files & Links.
Notes & Updates
No notes yet.
Blocked & Waiting
Get Facebook admin access to the legacy page
Devon6 days overdueHighWaiting
Waiting on External Contact — Admin rights transferred from the former agency
Blocked — Former agency still holds the only admin account
Files & Links
No links yet.
Result
When this finishes, capture whether it actually achieved the outcome.